Showing posts with label facebook marketing. Show all posts
Showing posts with label facebook marketing. Show all posts

Sunday, February 23, 2014

My friends, Facebook recruiting secret

Actually…

My good friend has LOTS of social media recruiting secrets…

And now she’s coming clean in the best way possible…

She’s sharing how she used social media to explode her own personal networking income to $10K/month.

Click this link to see for yourself…



If you already spend some time each week on social media, but you’re too busy for hours and hours of in-person prospecting…

My friend Jessica has the fix! (and a special invite for you!)

Watch Jessica reveal her social media recruiting secrets

Jessica started out online with what she calls a “teeny weenie” warm market and zero advertising budget. She built a simple and effective system using social media and it worked like gangbusters.

For the last year, people have bugged her to spill the beans, but she never would…until now!

If you like the idea of prospecting and recruiting online using simple but effective methods and the power of social media, then I strongly encourage you to check this out quickly!

P.S. The time-saving recruiting secrets in these videos could be a game changer for your business. I challenge you to find another recruiting method that’s even half this fun or flexible around your schedule.

Find out Jessica’s secret now

Friday, September 20, 2013

Psst! Wake UP! Its #FanPageFriday

It's #FanPageFriday at The Great Big Book of Everything - Paul Truman Jr. Can We Get a "Show Us The Likes"? The rules are simple;

1. "Like" my page and leave me a message so I can return the 'Like".
2. Share your #FaceBookFanPage url/link in the comments below the picture.
3. Like the pages of other #FacebookFanPage of the ones you like. (You don't have to like them all.)
4. Share this post on your page and in
vite others to the party!

Friday, September 13, 2013

#FanPageFriday at our FaceBook Fan Page

Many of you may know, without a substantial amount of page likes to your FaceBook Fan Page, you will have no one to read your posts.

There are a group of us that actually want to help you succeed with your fan page. We have come together and created #FanPageFriday. Each Friday we host a post on our The Great Big Book of Everything - Paul Truman Jr. It's #FanPageFriday at The Great Big Book of Everything - Paul Truman Jr. Can We Get a "Show Us The Likes"? The rules are simple; 1. "Like" my page and leave me a message so I can return the 'Like". 2. Share your #FaceBookFanPage url/link in the comments below the picture. 3. Like the pages of other #FacebookFanPage of the ones you like. (You don't have to like them all.) 4. Share this post on your page and invite others to the party!

Friday, August 23, 2013

Optimizing your FaceBook Pay-Per-Click Advertising

This is a continuation of my Social Media Marketing learning's from FaceBook's PPC Advertising.


In order to follow this you will need to have a FaceBook account, FaceBook Fan Page and Funding Source for your Ads Management.I will show you how to optimize the FaceBook Like Campaign that we started in our earlier post, A simple way to boost your likes on Facebook. As in the earlier post, I will be utilizing my fan page, The Great Big Book of Everything - Paul Truman Jr. to step you through the process.


The First step is to access the Ads Manager. I do this by typing "ADS MANAGER" into the FaceBook search bar. Then I select the Ads Manager App.


The next thing to do is select Power Editor located in the left hand bar on the page.


If this is the first time you are using the Power Editor, you will need to download your Ad information. This is only needed to be done in the future to pull any ads you create after this time.


When you select the Download button the following appears. I would select "All My Accounts" and "Include Pages for Logged Accounts"


Then we will select the "Active Campaigns" and open the Campaign we want to work on. In this case it is the same campaign we began in our earlier post. Once you select it you will see the "Advanced Options" screen below. If it does not show this page you can select it by choosing "Advanced Options" bar to the left of the center frame. This option gives us the ability to select our audience. At this point I want to target everyone so I will select ALL for the options.


Now this next step is where we want to modify in more detail. We want to make sure our viewers are landing on our "Timeline" You also want to get your AD Copy right here.Your Headline and Text can be modified here. As you modify these fields you will see how the AD will appear in the right hand column. You can even modify your displayed picture. With the AD Copy and Picture set up how you want it to display you can scroll down to change Placement and Mobile options. For this LIKE AD we are looking for it to display to as many so I select "All FaceBook" and "All Mobile Devices"


Now that was easy, well this is the part that can make or break the success of you campaign. This screen is where you place precise Audience Targets. It starts with Location and Age, which we set up in the prior post. The next section of this gets a bit more in detail with the asking of precise interests. Here is where you need to do specific research and it can be as easy as Who Do You Follow? I follow other entrepreneurs so I start to list them here. Not all of those that I follow are popular enough to have a precise interest in FaceBook so I continue till my numbers reach as high as I can get them. I also scroll down to target users who DO NOT already connected to this page, as our goal is to get more page like.


Now our last step is to select our pricing.I will always select the Cost-Per-Click (CPC) option. This will let you better control the amount spent on your advertising. you will notice FaceBook gives us a range of bids. I will usually go about 10% above the minimum suggested, so I will adjust this to .25 a bid. Keep in mind that these numbers are subject to the current market and will be the MAX you will spend on a click of your ad. There may be times that this may only cost you half of your bid. Return back here later in your campaign to adjust to your budget.


Now with the initial optimization complete, you will begin to see better results in your campaign. Just remember to return back to this tool about once a week to tweak when you review your Page Insights. 

Keep an eye out for our next post on how to understand the Page Insights of your FaceBook Fan Page.

Until then Keep safe and Happy.

Wednesday, August 14, 2013

A simple way to boost your likes on Facebook

In this article I will show you how to quickly boost your likes on FaceBook.

The first step is head over to your fan page. For example I will be using our Fan Page of The Great Big Book of Everything - Paul Truman Jr.


When you get to your fan page you will see two blue buttons that say "Boost Page", I have circled them in red for you to see better. Starting is as easy as clicking on the Boost Page button.


The above is the next screen that you will see. This is where you choose your target audience and daily budget. The minimum daily budget is $5. Don't worry too much on this because you can set limits in your ad manager to limit your spending.

You will see I am targeting a fairly tight audience. That is because my core business does not operate in all 50 states. And my ultimate goal is to target likes that could double as customers. I would keep your countries listed that majorly speak the same language that your fan page is written in. Once you figure out your target and budget, all that you need to do is click the "Boost Page" button. Then it gets put into the que for the FaceBook ADs Team. You will get a message from them when you ad is approved and in rotation.

I was shown this by my mentor a while back but neglected to start because I could not afford the money. He said the following to me;

Stop saying "I can't afford it." Start saying, "How can I find a way to afford it." When you control your thinking, you control your life.

Since then I found my marketing budget and have been steadily growing my fan base.



Keep an eye out for our next post on how to optimize this listing to get you the best BANG for your dollar.